Value Proposition Design

Value Proposition Design

The Value Proposition is the most fundamental building blocks in a sustainable Business Model, and also one of the most complex. With a great value proposition often comes great business success. This workshop will immerse you in the process and application of Value Proposition Design to find the optimal Problem-Solution Fit, Product-Market Fit, and to Prototype and Test your value propositions with your customers. You will get templates, tools and exercises to start designing your own great value propositions immediately.

 

Takeaways

• What is a value proposition (incl. definition, importance, and relevant examples)

• An understanding of great value propositions

• Popular value proposition design tools and validation techniques

• Real-world practice designing and testing value propositions

• A better overall understanding about how to find a Problem-Solution Fit, Product-Market Fit, and Prototype and Test your value propositions

 

This workshop will be presented in partnership with Momentum Cape Breton